Personal Branding & Moving Beyond Black:
All too often, we end up wearing black or neutral tones, and shying away from colour. It can come down to confidence; most of us have days when we want to hide away or want to look a bit slimmer. On those occasions, it’s easy to throw on something black (and often baggy!) to cover up. It can be linked to our mood – how happy and energised do we feel when we see that golden yellow sunshine? Or it could be down to good old practicality – white trousers on a West Sussex dog walk or the Chichester school run anyone?!
Don’t get me wrong, I’m not dismissing black! I’m not saying don’t wear it. Black has a place; it serves a purpose; it’s often practical; black can be a ‘wow’ colour on some people; it can have an impact and give gravitas to the wearer; it’s always ‘in fashion’… But why ignore the hundreds and thousands of other colours, shades and tones?
Ultimately, we can wear whatever colour we like! But when we wear our best colours our skin will appear smoother and clearer, with less shadows, our eye colour is enhanced, and people will notice US more than what we’re actually wearing. It can help to cement your personal brand, giving you authority or presence when called for. Additionally, it can let people know you are approachable and calm, or spark creativity and much more.
A Pop of Colour Goes a Long Way!
It’s easy to get some colour into your wardrobe without dressing head to toe in pink or orange! A tie or pocket scarf, handbag or piece of jewellery can be a great way of injecting a pop of colour over a neutral outfit.
Understanding which Colours Work:
Often we’re naturally drawn to colours that suit us, but it can save you time and money if we really understand our best colours and how to find them in the shops. In my sessions, we look at the what shades and tones will suit you and equip you with the knowledge, advice and confidence to go out and find and wear your colours.
It’s an informative and inspirational part of the style confidence jigsaw and could be the spark to bigger changes in how you dress and are perceived by others.
So how do you feel about colour? Do you love it? Do you embrace it? Does it still strike fear into your heart?! Be brave, experiment and, of course, I’m here to guide you if you want to really nail your best colours and stand out for the right reasons.
I’m based close to Chichester in West Sussex, but offer personal branding workshops throughout the UK. Find out more about my styling services and coaching packages HERE. Or CONTACT ME to book a Confidence Call!